The first step to be taken is to make sure your website contains unique information relating to your target audience.
You will need to do this because one of the main factors that Google takes into account is the quality of your content.
Again you need to carefully avoid writing content similar to any found on your competitor’s websites.
Do not forget to do this initial step promptly, correctly and completely. In the event you don’t complete it correctly, then run the risk of being penalized by Google and harming your chance of obtaining the rankings you desire.
2) DIRECTORY SUBMISSION
Directory submission can give your site a bit of weight in terms of domain authority.
Though SEO people do not give much importance still submit your website to relevant directories that are relevant to your topic.
Do not waste time submitting to directories that will not provide any benefit.
3) GETTING BACKLINKS
Get or create backlinks from relevant websites as much as you can. This is important because the more relevant backlinks pointing to your site from quality websites the better your rankings will be.
What is important to avoid is building your links too quickly, doing so could start alarm bells ringing at Google and prevent you from achieving your goals.
Just follow the steps as specified and you ought not to have any difficulties with improving your Google rankings.
This will drive all the free traffic you desire to your website easily, rapidly and without risk.
Below are the positive and negative factors:
Google Ranking Positive Factors
Keyword Use in Title Tag
Description Contains Keyword
Anchor Text of Inbound (External) Link
Internal Linking of Blog Pages
Engagement of the audience
Global Link Popularity of Site
Age of Site (Trust Factor)
Google Ranking Negative Factors
The server is Often Inaccessible to Bots
Duplicate Content of Existing Content
External Links from Low Quality/Spam sites
Participation in Link Schemes or Actively Selling Links
Duplicate Title/Meta Tags on Many Pages
Of course, this small list doesn’t even begin to scratch the surface of the mountain of information provided. Be sure to check out the entire document at SEOMoz.
Purpose and Audience
Now Do you want to know what Google wants from you? Think of these two points and you will get the answer. All of the above strategies compared to the biggie:
Know your purpose
Know your audience
Sounds easy enough, but these are the hardest of all. Why? Because we are elusive with ourselves. We are not exact and specific enough in our thinking, so when we execute, we are fuzzy and all over the map.
How to be clear?Capture post ideas before you forget them. Write them down. Get feedback from others. Revise. What is the purpose of your blog? What kind of audience you have and their requirements? If you deliver this then your blog will succeed in Google rankings. Simple… Isn’t it?
So these are some of my observations what successful bloggers do differently than new bloggers.
Learn from the best. Not by reading what they write, but by doing what they do. Except for me. You should do everything I say. 🙂
For some more SEO advice –
Check out some SEO clinics to review service where Search Engine Journal editors, guest SEO experts provide tips on link building, site navigation, usability, copywriting, social media optimization and other techniques to improve search engine page ranking.
Do not forget these Five factors if you are serious about blogging & ranking on Search engines:
Successful bloggers are doing entirely different things than what you are doing.
Think production, not consumption
One-third writing, Two-thirds networking
Observe what others are doing, and then do something different
Just do these things. Avoid the traps and problems as explained. Then congratulate yourself as you really have fun with the benefits and rewards of having successful.
Watch your rankings grow and reaping all the benefits of having a popular website! And all by just your own efforts!